EquityPitcher Ventures Research
Investment Thesis
EquityPitcher Ventures is a network-driven, early-growth venture capital firm based in Zurich, Switzerland. Founded in 2016 by Sascha Horrig and Hermann Koch, the firm's core thesis is that its "unfair advantage" is a broad industry network of 150+ industry experts, corporate C-levels, and entrepreneurial investors that it mobilizes to generate real sales introductions and customer pipeline for its B2B portfolio companies, not just capital. The firm states it backs "world-changing technologies to drive disruption" and "smart founders who have strong personalities and a success-oriented, hardworking attitude."
Sector Focus
EquityPitcher is explicitly industry-agnostic within B2B technology, with pharmaceutical and biotechnology excluded. The current live portfolio spans industrial AI/computer vision (Jaipur Robotics, waste-to-energy plant monitoring), fintech (Infinity/infinity.swiss, autonomous SME accounting), agtech/energy hardware (Voltiris, greenhouse-optimized solar modules), digital health (hellomed, Roger dental practice software), proptech (Enzo, smart water use in buildings), cybersecurity (xorlab, behavioral email security), manufacturing (Eleven Dynamics), plus longer-tenured names such as ANYbotics, Scrona, Wingtra, AirConsole, Beelinguapp, and abaut.
Stage Focus
The firm invests from Seed through to exit, concentrated at Seed and Series A, and also participates in later growth rounds as a follow-on investor in its existing portfolio.
Check Size
No fixed ticket size is publicly disclosed. Observed recent round sizes it has led or co-led range from roughly EUR/CHF 3-6M at Seed (Infinity $3M, Voltiris CHF4.8M, Jaipur Robotics EUR4.3M) up to larger Series A rounds for existing portfolio companies (e.g., xorlab's Series A+).
Lead Tendency
EquityPitcher leads or co-leads a meaningful share of its deals: it led Infinity's $3M seed, co-led Jaipur Robotics' EUR4.3M seed alongside High-Tech Gründerfonds, and co-led Voltiris's CHF4.8M seed alongside 3M Ventures - while also participating as a syndicate member in other portfolio companies' rounds. Overall lead tendency is best characterized as "both."
Recent Activity
The firm's most recently announced portfolio additions are Jaipur Robotics (EUR4.3M seed, co-led with High-Tech Gründerfonds) and Infinity (USD3M seed, led, with Tenity and Backbone Ventures participating), alongside Voltiris's CHF4.8M seed close (co-led with 3M Ventures, also backed by Satgana). The firm describes itself as actively deploying capital across new sectors including waste-to-energy AI and agri-energy hardware.
Portfolio Highlights
The portfolio includes ETH Zurich spin-out ANYbotics (industrial inspection robots) and Scrona (electrostatic printing), EPFL spin-off Voltiris (greenhouse solar modules), Wingtra (survey drones), AirConsole (cloud gaming platform), Beelinguapp (language-learning app), abaut (construction operations AI), xorlab (behavioral email security), plus newer additions Jaipur Robotics, Infinity, eternal.ag, hellomed, Enzo, and Roger. Per the firm's own site metrics, the portfolio spans 38+ companies, 1,150+ jobs created, and $510M+ raised across the portfolio.
Team
- Sascha Horrig - Founding Partner. Co-founded the firm in 2016.
- Hermann Koch - Founding Partner. Co-founded the firm in 2016.
- Andrea Silberschmidt-Buhofer - General Partner, focuses on business development.
- Silvan Gehmann - Investment Manager.
- Marco Marugg - Investment Manager.
- Katharina Hackl - Community Manager.
- Yves Heller - Visiting Analyst.
Board members include Peter Schmid, Andreas Schmid, Thomas Schmitt, and Norbert Zeller. The firm also maintains a large "Industry Network" of 30+ named operating advisors spanning digital health, ICT, finance, industry, food, and legal, who support portfolio companies directly with introductions and expertise.
Decision Process
EquityPitcher operates as a partnership among its founding and general partners supported by an investment team, rather than a solo-GP structure.
Founder Preferences
Per the firm's own stated criteria: smart founders with strong personalities and a success-oriented, hardworking attitude; products with deep technical or go-to-market differentiation; and companies able to use the firm's network to accelerate B2B sales.
Geographic Focus
The firm concentrates on the DACH region (Switzerland, Germany, Austria), consistent with its Zurich base and hands-on, network-driven investing model.