Reimann Investors Venture Capital Research
Investment Thesis
Reimann Investors' Venture Capital division backs "visionary startups with cutting-edge ideas," providing strategic capital and operational support to help founders build lasting value. The firm is the venture arm of the broader Reimann Investors group, a Munich-based family office and asset manager founded by members of the Reimann entrepreneur family (known for their historic stake in JAB Holding / Benckiser). The VC team explicitly favors founder empowerment over investor visibility, deep due diligence, and building durable businesses rather than chasing unicorn valuations as an end in itself. Skilled trades, construction, and other traditionally underserved vertical software markets are called out as areas the firm considers too large and too poorly served by generic horizontal tools, as evidenced by its 2026 lead role in conmeet's seed round.
Stage Focus
The firm's own site states a focus on Seed and Series A rounds, specifically companies that have "already deliver[ed] demonstrably validated added value for their customers," meaning not pure pre-seed or concept-stage bets. Third-party trackers (Unicorn Nest) describe a broader stage range including Series B and later growth rounds, consistent with the firm's history of follow-on participation in existing portfolio companies (e.g., Sastrify, Xempus) well past their initial check.
Check Size
Check size is not disclosed on the firm's own site. External aggregation (Unicorn Nest) estimates an average investment of $1M-$5M, consistent with the disclosed round sizes the firm has led or co-led (€6M seed for conmeet, €6.5M Series A for happyhotel, $10M Series A for Freshflow).
Lead Tendency
Mixed: Reimann Investors led happyhotel's €6.5M Series A outright, and co-led conmeet's €6M seed round alongside Smedvig Ventures (with May Ventures, the earlier pre-seed lead, also participating). This points to a firm willing to both lead and co-lead depending on syndicate composition.
Recent Activity
The venture team has been active through 2026:
- August 2026: Co-led conmeet's €6M seed round (AI operating system for trades/construction businesses in the DACH region)
- June 2026: Participated in Freshflow's $10M Series A (AI-driven fresh-goods ordering for European grocery retail)
- February 2026: Led happyhotel's €6.5M Series A (hotel revenue management)
- February 2025: Promoted Samuel Schuler to Co-Managing Director of the venture funds
- November 2024: Participated in Predium's €13M Series A (sustainable real estate / ESG platform)
Portfolio Highlights
Current active portfolio spans B2B software, fintech/payments, proptech, hospitality tech, and design tooling: Aevi (payment orchestration), conmeet (AI ops platform for trades/construction), Freshflow (AI grocery replenishment), happyhotel (hotel revenue management), Linearity (vector design & motion graphics software, formerly Vectornator), Predium (real estate ESG/sustainability platform), Scompler (strategic communications software), Sastrify (SaaS procurement and management), and Xempus (corporate pension / bAV software platform).
Notable historical exits include Klarna, which successfully listed on the NYSE in September 2025, one of the fund's marquee outcomes as an early backer. The firm also exited ready2order (restaurant POS software, sold July 2023) and its stake in Highsnobiety/Titel Media, sold to Zalando in June 2022. Portfolio company Xempus absorbed eVorsorge in a 2023 consolidation, and portfolio pet-food company AlphaPet Ventures made two bolt-on acquisitions (Herrmann's Manufaktur and UK's Arden Grange) to build out a premium pet nutrition group.
Team
- Samuel Schuler, Investor, Co-Managing Director (promoted Feb 2025)
- Hans-Christian Perle, Investor, Managing Director
- Jonas Strunz, Investor. Background in nanostructure technology and semiconductor physics (University of Würzburg PhD) plus an economics degree; focuses on sourcing and analyzing investment opportunities and supporting portfolio companies.
- Johannes Poellmann, Investor
- Isabell Engel, General Counsel
- Eva-Maria Schmidt, Visiting Analyst
- Moritz Benecke, Visiting Analyst
Decision Process
Not explicitly disclosed. The presence of two co-Managing Directors (Schuler, Perle) alongside a bench of Investors and a General Counsel suggests a partnership-style decision process rather than a solo-GP structure, though this is an inference rather than a stated policy.
Founder Preferences
The firm's messaging ("we invest your assets as our own," founder empowerment over investor visibility) suggests a preference for technical, product-focused founders building in large but underserved vertical markets, with validated customer traction already in hand at the time of investment rather than pure concept-stage teams.
Geographic Focus
DACH-region focused: Germany, Austria, and Switzerland, explicitly targeting companies from this region with the potential to become global category leaders. The firm is headquartered in the Munich area (Rindermarkt 7, Munich for asset management; Südliche Münchner Straße 2, Grünwald for the venture management entity).