DesignlensUX is an AI-powered UX Intelligence and Digital Experience Optimization platform helping brands improve customer journeys, website usability, conversion performance, and overall digital experience
DesignlensUX is an AI-powered UX Intelligence and Digital Experience Optimization platform helping brands improve customer journeys, website usability, conversion performance, and overall digital experience. Our proprietary audit framework is built on insights derived from 100+ research papers, combined with 300+ industry-specific evaluation parameters tailored for e-commerce, luxury, SaaS, enterprise, and digital-first businesses. To date, we have audited 500+ websites across industries, helping organizations uncover usability issues, improve customer engagement, and increase conversion effectiveness. Incubated at IIT Mandi iHub and HCI Foundation under the Startup India Seed Fund Program, DesignlensUX combines AI-driven insights with human-centered design expertise to help businesses identify UX gaps, optimize interfaces, and create seamless digital experiences. Our services include: * UX Audits * User Journey Analysis * Competitor Benchmarking * Full Website Audit * UX Design & Consulting We work with premium, luxury, e-commerce, SaaS, and enterprise brands to uncover friction points, improve user engagement, and drive measurable business outcomes. Through a combination of AI-powered analysis, research, strategic design thinking, and expert consulting, we help organizations make informed decisions that enhance usability, customer satisfaction, and conversion performance. At DesignlensUX, we believe great digital experiences are not just visually appealing--they are intuitive, research backed, data-driven, and built to deliver business impact.