The Persona Lab is a personal brand partner for founders and leadership teams at growing B2B product and service companies
The Persona Lab is a personal brand partner for founders and leadership teams at growing B2B product and service companies. We help our clients become known and trusted in their market, so they can attract more business opportunities and reach the next level. Here's what that's looked like, to name two. In one year, one client turned their reputation into roughly 55 qualified leads, 160K LinkedIn impressions, 27 articles and mentions, and 9 podcast and stage appearances. Another became a known voice in their field, earning organic coverage in outlets that usually only run paid placements - 20+ publications and interviews, 5 podcasts, and 5 speaking engagements at the biggest industry conferences. We integrate as an extension of your team - a fractional unit of experts (strategist, PR manager, content writer, project manager, and designer) who learn your product inside and out, understand your business, and plug into how you measure success, right down to your OKRs. We achieve results through three components, and together they form the foundation of our methodology: PR - builds credibility through media, podcasts, and stages. Networking (online & offline) - opens doors to real opportunities and a warmer network. LinkedIn content - keeps you top of mind. Curious what this could look like for you? Book a 30-min call - https://bit.ly/4d0C3Uu