Trybe Ventures Research
Investment Thesis
Trybe Ventures was founded in 2022 by two-time FIFA World Cup champion and Olympic gold medalist Alex Morgan Carrasco and her husband, former MLS player Servando Carrasco. The firm is deploying from its inaugural fund, Trybe Venture Fund I, and describes its mission as "turning investing into a team sport." The name plays on the word "tribe," with the firm explaining that the "Y" is a reminder that alignment with a founder's vision is the critical first step in any investment.
Trybe backs early-stage companies across health tech, sport tech, media, CPG (consumer packaged goods), and emerging sports properties. The firm has a strong, explicit focus on backing female founders and on initiatives that advance women's sports and women's health, and it operates with what third-party sources describe as an all-female investment syndicate that includes Linnea Roberts (GingerBread Capital), Jenny Just (PEAK6 Investments), Susan Lyne (BBG Ventures), Jen Mackesy (co-owner, Gotham FC and Chelsea FC), Ellie Rubenstein (Manna Tree), and soccer legends Mia Hamm and Abby Wambach.
Stage Focus
Trybe invests across pre-seed, seed, seed-plus, and Series A, engaging with startups from very early formation through initial scaling.
Check Size
Specific check sizes are not publicly disclosed. Given the fund's stated stage focus (pre-seed through Series A) and its small team (2-10 people), Trybe likely writes smaller checks typical of an athlete/operator-backed syndicate-style fund, frequently alongside co-investors rather than solely underwriting rounds.
Lead Tendency
Mixed. Trybe was named the lead capital partner in WTGL (Women's Team Golf League) alongside an investor group including Linnea Roberts, Jenny Just, Susan Lyne, Jen Mackesy, Ellie Rubenstein, Mia Hamm, and Abby Wambach (announced January 2026). In many other portfolio situations the firm appears to participate as part of a syndicate rather than sole lead.
Recent Activity
Trybe Venture Fund I appears to be actively deploying. Notable recent activity:
- January 2026: Named lead capital partner in WTGL, a new women's team indoor golf league launching for the 2026-27 season, in partnership with the LPGA and TMRW Sports.
- 2026: TMRW Sports (a related portfolio/ecosystem company) partnered with the NFL to launch a new professional flag football league.
- September 2025: Portfolio company Unrivaled, the women's professional 3x3 basketball league, hit a $340M valuation after a Series B round.
- October 2025: Portfolio company STATSports Group was acquired by Sony to bolster its sports data and athlete performance-tracking business.
- Ongoing: Nourish, a nutrition-focused portfolio company, reportedly surpassed a $1B valuation following a Series B round led by JPMorgan Growth Equity (per third-party trackers; not independently confirmed on Trybe's own site).
Portfolio Highlights
Trybe's public portfolio (per trybevc.com "Our Companies") spans four stated categories -- Health Tech, Media, CPG & Consumer Tech, and Sports & Sport Tech -- and includes 25+ companies:
- Health Tech: Akido Labs, Bitewell, Brightwheel, Equip, Nourish
- Media: BallerTV, Magic Story, Offball, ScorePlay, TOGETHXR
- CPG & Consumer Tech: Alt, Classic Football Shirts, Hume Supernatural, Jams (PB&J), Rebel, Soccer Post, Sport Coffee, Volley, Wildtype Foods
- Sports & Sport Tech / emerging sports properties: LA Golf Club (TGL), NFL Flag, Padel N9NE, TMRW Sports Group, Unrivaled, WTGL, The Lighthouse
Notable milestones: Unrivaled reaching a $340M valuation post-Series B; STATSports Group's acquisition by Sony; WTGL launching with Trybe as lead capital partner alongside a marquee group of women investors and athletes; TMRW Sports' NFL flag football league partnership.
Team
- Alex Morgan Carrasco -- Co-Founder & Managing Partner. Two-time FIFA World Cup champion and Olympic gold medalist with the U.S. Women's National Team; also a minority investor in the San Diego Wave and co-founder of women's sports media company TOGETHXR.
- Servando Carrasco -- Co-Founder. Former MLS player (LA Galaxy, Seattle Sounders), brings sports-industry operating experience to the firm.
Trybe also draws on an informal, all-female investment syndicate for select deals (e.g., WTGL), including Linnea Roberts, Jenny Just, Susan Lyne, Jen Mackesy, Ellie Rubenstein, Mia Hamm, and Abby Wambach -- though these individuals are co-investors/syndicate members rather than confirmed Trybe employees (LinkedIn lists the firm at 2 employees: Alex Morgan and Servando Carrasco).
Decision Process
Small partnership structure (2 co-founders, 2-10 person team per LinkedIn), likely making joint decisions as a partnership, occasionally pulling in the broader investment syndicate for larger or higher-profile deals.
Founder Preferences
Trybe explicitly prioritizes founder-market alignment and vision, with a stated emphasis on backing female founders and companies advancing women's sports, women's health, and consumer/media brands that resonate with athletic and wellness-minded audiences.
Geographic Focus
Headquartered in Encinitas, California; investments are overwhelmingly US-based.