Portfolio company CB4, a brick-and-mortar retail sales-lift platform, was acquired by NielsenIQ.
CB4 is a retail technology company that utilizes AI and machine learning to optimize in-store execution for retailers
CB4 is a retail technology company that utilizes AI and machine learning to optimize in-store execution for retailers. Their patented software, Spotlight, analyzes POS data to identify and resolve operational issues, improving sales and customer experience.