Deep Forest Media developed a programmatic mobile advertising platform for advertisers and agencies
Deep Forest Media developed a programmatic mobile advertising platform for advertisers and agencies. Its Smart Advertising Platform integrated with mobile ad networks and provided unified analytics and insights, using data-driven solutions to help advertisers target audiences and measure marketing spend. Rakuten acquired the company in 2015 and planned to use its technology with anonymized e-commerce login data to connect user identities across mobile and desktop devices.