Made a SAR 200 million (~$53M) bet on Kammelna, the Dammam-based studio behind digital Baloot, in a landmark Saudi gaming deal.
Kammelna is a leading digital platform for Baloot, a popular card game in Saudi Arabia, with over 6 million downloads and more than 1 million monthly active users
Kammelna is a leading digital platform for Baloot, a popular card game in Saudi Arabia, with over 6 million downloads and more than 1 million monthly active users. The company has established itself as a significant player in the gaming sector, hosting digital tournaments that attract up to 150,000 participants.