132 VC firms investing in consumer apps & social and e-commerce & marketplaces at the Pre-Seed stage.
F4 Fund tracks 132 VC firms that actively invest in consumer apps & social + e-commerce & marketplaces at the Pre-Seed stage, with check sizes ranging from $5K – $200M (median: $1.6M – $1.6M). As of June 2026, and 84% lead or co-lead rounds. Rankings are based on F4's proprietary analysis of 1,358+ researched VC firms, scored by data completeness, portfolio depth, investment recency, and stage alignment.
| # | Firm | Check Size | Portfolio | Leads? | Activity | Decision | Intro |
|---|---|---|---|---|---|---|---|
| 1 | ▶ Bullish The most remarkable consumer businesses are built by founders who embrace creativity on the path to financial success. We use culture-centric research, strategic consulting, and creative services to identify and scale category-defining brands. New York | $500K – $3M | 42 | Leads | Active | ~1 mo | Req'd |
| 2 | ▶ Corazon Capital Backs founders building AI-native companies around enduring human behaviors — how people learn, connect, transact, work, and live. Operator-led team with hands-on approach. Emphasizes long-term founder partnerships and deep operational support. Chicago | $250K – $10M | 87 | Leads | Active | ~2 wks | Open |
| 3 | ▶ BrandProject We partner with visionary founders to accelerate, incubate, and scale consumer brands. Our team of experienced operators provides not just capital but hands-on guidance in strategy, product, growth, finance, and team development to help founders build world-class digital consumer brands. Toronto | $500K – $5M | 22 | Leads | Active | ~2 mo | Open |
| 4 | ▶ Imaginary Ventures Iconic consumer brands are built by visionary founders combining creative vision with digital-first distribution. We partner with purpose-driven entrepreneurs early, leveraging deep expertise in brand building, customer relationships, and global expansion to scale culture-defining businesses. New York | $100K – $10M | 49 | Leads | Active | ~2 mo | Req'd |
| 5 | ▶ Forerunner Ventures Investing at the intersection of Invention & Culture. We back founders building category-defining consumer companies where technology breakthroughs meet emerging human behavior. We see inflection points before they're consensus by tracking both emerging technology capabilities and emerging consumer demands. San Francisco | $1M – $20M | 111 | Leads | Active | ~2 wks | Open |
| 6 | ▶ Amplifyher Ventures We invest in diverse leadership teams with the ability to create flywheel effects of growth in new markets. We focus on three core areas: Commerce (identifiable brands with data-driven opportunities), Care (tech-enabled health and wellness innovations), and Connectivity (platforms enhancing information expression and distribution). We believe women are not underfunded but untapped, and we're positioned at an inflection point in venture to elevate women to C-suite leadership roles. New York | $100K – $300K | 39 | Follows | Active | ~2 wks | Open |
| 7 | ▶ Fuel Capital Great ideas can come from anywhere. We support outsider founders with capital, operational expertise, connections, and authentic partnership. We stand in your corner, not your kitchen. San Francisco | $500K – $3M | 36 | Leads | Active | — | — |
| 8 | ▶ Maveron We specialize in consumer. We invest under the premise that value creation comes through identifying where consumer behavior is changing, especially before it's obvious. We are obsessed with observing how people live, work, learn, play, eat, and stay well. Often, we look at how technology and consumer centricity are disrupting archaic industries. We back the brave & curious, leaning into the non-obvious ideas that edit entire industries or create new categories. | $250K – $5M | 57 | Leads | Active | — | Req'd |
| 9 | ▶ Elizabeth Street Ventures Category-defining products that disrupt industry verticals by changing consumer behaviors and creating new markets. We fund digital commerce and consumer fintech businesses that demonstrate obsessive attention to customer experience. New York | $500K – $5M | 31 | Leads | Active | ~2 wks | Open |
| 10 | ▶ Fearless Fund Women of color are exceptional, resilient founders systematically underinvested in by traditional venture capital. By providing capital, operational support, and public advocacy, Fearless Fund generates competitive returns while advancing economic inclusion and addressing critical market inefficiencies. Atlanta | $250K – $500K | 47 | Follows | Active | ~2 mo | Open |
| 11 | ▶ Wave Capital Back exceptional founders from world-class technology companies. We invest in teams that have operated at scale and built meaningful products. We believe great companies are built with hard work by great teams who have a real mission. Our partners bring deep operating experience from Airbnb, Dropbox, Facebook, and other tier-one firms. San Francisco | $1M – $3M | 11 | Leads | Active | ~1 mo | Open |
| 12 | ▶ Makers Fund Backing builders of the future of interactive entertainment. We invest across games, content, platforms, and ecosystem technologies with conviction that visionary founders are driving transformation in how we play, watch, create, and live. | $500K – $5M | 158 | Leads | Active | ~2 wks | Open |
| 13 | ▶ Willow Growth Partners Invest in next-generation, values-led consumer brands at the critical first institutional capital round. Partner with authentic founders building conscientious consumer brands that align with cultural shifts toward wellness, transparency, and sustainability. Malibu, CA | $2M – $4M | 25 | Leads | Active | ~1 mo | Open |
| 14 | ▶ BAM Ventures BAM Ventures invests in resilient founders building iconic consumer and commerce companies that connect with customers and transform industries. Partners provide operational expertise, relationships, and capital. | $100K – $1M | 22 | Leads | Active | ~2 wks | Open |
| 15 | ▶ Starting Line Early-stage consumer startups leveraging technology to be cheaper and better, expanding market access. Back bold founders willing to take substantial personal risks and reshape categories. Focus on 99% economy democratizing access. Chicago | $250K – $3M | 59 | Leads | Active | ~2 wks | Open |
| 16 | ▶ Sugar Capital Sugar Capital invests at the intersection of technology and commerce in software-like consumer businesses with subscription/habitual purchase models. We seek founders with genuine problem conviction and complementary co-founder pairs (business+operations, creative+technical). Our approach: seed-stage checks ($1.5M-$2M), deliberate follow-ons for ownership accumulation, and operational support grounded in our POPSUGAR success. San Francisco | $1.5M – $2M | 36 | Leads | Active | ~2 wks | Open |
| 17 | ▶ Rocana Venture Partners Democratizing health and wellness through disruptive consumer brands that combine purpose with profitability. Rocana backs authentic founders solving real wellness problems with products that deliver genuine health benefits while operating sustainably. Los Angeles | $500K – $30M | 20 | Leads | Active | ~1 mo | Open |
| 18 | ▶ Charge Ventures Partner with exceptional founders at the very inception of their entrepreneurial journey. Our proprietary data-driven technology identifies promising founders beyond immediate networks. We focus on teams with strong product sense and bottoms-up growth potential in data-driven software categories. New York | $250K – $750K | 72 | Leads | Active | ~2 wks | Open |
| 19 | ▶ BoxGroup Before there is a company, there is a conversation - we want to be that first conversation. We invest in founder market fit and the beginning of movements, backing founders with vision to create category-defining businesses. We believe in being your friend in the room with honesty and tough love. New York | $250K – $1M | 33 | Leads | Active | ~2 wks | — |
| 20 | ▶ Outlander VC Category-agnostic, radically founder-first investor using the 38-point Outlander Founder Framework (vision, intelligence, character, execution) to back 'oddball, unknown, under-networked, underrepresented' founders at Day Zero before product or revenue exists. Current thesis excitement: Defense Tech, Physical AI/Robotics, and Future of Commerce + Work. New York | $500K – $2M | 33 | Leads | Active | ~2 wks | Open |
| 21 | ▶ Lightship Capital By seeking entrepreneurs and funds who leverage modest resources to produce outsized returns, Lightship finds and develops remarkable talent while catalyzing emerging ecosystems. Impact and profit are simultaneously achievable. Columbus | $100K – $10M | 18 | Follows | Active | ~2 mo | Open |
| 22 | ▶ Cleveland Avenue Global venture capital firm investing in lifestyle consumer brands and technology companies that positively disrupt large and growing markets. Great investments require deep industry expertise, hands-on operational support, and access to strategic partners. Chicago | $1M – $50M | 68 | Leads | Active | ~1 mo | Req'd |
| 23 | ▶ Leadout Capital We invest in non-obvious founders with deep founder-market fit. Like a professional cycling leadout team, we protect and position founders while leveraging a curated network of operators from Apple, Stripe, and Nvidia to provide unusually broad support from day one. Over 85% of our portfolio is led by women or underrepresented minorities. Palo Alto | $250K – $1.5M | 47 | Leads | Active | — | — |
| 24 | ▶ Decent Capital Back industry innovators and ecosystem creators building transformative TMT businesses with global potential, leveraging Jason Zeng's Tencent network and Asia-Silicon Valley cross-border expertise. Focus on founders with proven execution capability and long-term vision. Singapore | $100K – $10M | 17 | Both | Active | ~2 wks | Open |
| 25 | ▶ Night Ventures Invest in companies that leverage creator networks and new forms of customer acquisition. We partner with founders building for consumer audiences who can tap into distribution through content creators, community, and influencer relationships. Our unique advantage is structural ties to Night Media, giving portfolio companies access to some of the biggest creators on the internet. Los Angeles | $100K – $5M | 30 | Both | Active | ~2 wks | Open |
| 26 | ▶ Science Science identifies entrenched markets and societal shifts and invests in disruptive companies with new ideas and highly focused teams. We combine venture capital with a studio model, providing operational expertise, predictive strategy, and shared services to help founders build category-defining consumer brands and technology companies. Santa Monica | $500K – $5M | 44 | Leads | Between | ~2 mo | Open |
| 27 | ▶ Baroda Ventures Scrappy entrepreneurs building lasting businesses with well-designed products. We work side-by-side with founders who demonstrate intellectual honesty and personal integrity. We emphasize long-term value creation in the LA startup ecosystem. Los Angeles | $1M – $5M | 15 | Both | Between | ~1 mo | Req'd |
| 28 | ▶ Green Meadow Ventures Back exceptional founders early in their journey with capital combined with strategic operational guidance, business development support, and access to a network of successful entrepreneurs and operators. Get most excited at the first stages of company building. West Hollywood, CA | $250K – $3M | 15 | Both | Active | ~2 wks | Open |
| 29 | ▶ Remedy Product Studio Remedy Product Studio is an AI-native software development firm with a CVC arm; we partner with and selectively invest in the companies we help build. We embed alongside your team and measure success by your outcomes: time to market, ROI, and business impact. We aim to be the most incentive-aligned, least dilutive partner on your cap table. Our partners have raised over $1B, cut tech costs by 2.5x, and achieved multiple exits. Ask us about our AI Orchestration Pods. New York | $50K – $200K | 15 | Follows | Active | ~1 mo | Open |
| 30 | ▶ Structure Capital Invest in companies that create the zero waste economy by leveraging under-utilized assets. We back founders fueled by ideas and ideals who seek impact beyond financial returns—solving real economic and environmental problems through the sharing economy. We provide capital, strategic guidance, operational support, and access to our extensive network spanning media, entertainment, technology, and policy. | $250K – $3M | 15 | Leads | Active | ~2 wks | Req'd |
| 31 | ▶ Bridge Venture Fund Backing underestimated ventures that overdeliver. Bridge invests in overlooked categories underserved by innovation — vertical software, marketplaces, and consumer brands — backing experienced founders with deep domain expertise building capital-efficient companies. Chicago | $100K – $10M | 27 | Follows | Active | — | — |
| 32 | ▶ Visible Ventures Invest where generational fractures create outsized market opportunities. Focus on health, wealth, and upward mobility through backing diverse teams and women-led companies overlooked by mainstream VC. Partner with founders building for Gen Z and solving structural system failures. Boston | $1M – $3M | 27 | Leads | Active | ~2 wks | Req'd |
| 33 | ▶ Capital F Capital F invests in technology for the $15 Trillion female economy. We are operators who invest, not VCs—capitalizing on 50 years of combined C-level operating experience to back top founders building in Health, AI, and Digital Commerce with B2B SaaS and B2C technology. San Francisco | $100K – $2M | 26 | Leads | Active | ~1 mo | Open |
| 34 | ▶ SuperAngel.vc We invest as close to the first check as possible in founders building consumer brands, PropTech solutions, and Future of Work tools. We maintain deep relationships with founders, provide operational support, and leverage our extensive network to drive introductions and capital. | $25K – $250K | 26 | Both | Active | ~2 wks | Open |
| 35 | ▶ RareBreed Ventures Exceptional founders exist everywhere, not just Silicon Valley. By backing underrepresented and overlooked founders solving real market problems outside major tech hubs, we access high-conviction founder pools and less competitive deal spaces, driving outsized returns while expanding venture capital access. Baltimore | $50K – $250K | 39 | Leads | Active | ~2 wks | Open |
| 36 | ▶ Variant Crypto can enable billions of internet users to become owners—of their money, identity, and the products and networks they use every day. We invest in decentralized protocols, infrastructure, and applications that advance true user ownership. New York | $250K – $750K | 39 | Leads | Active | ~1 wk | Open |
| 37 | ▶ Coalition Operators Founders with genuine conviction solving important problems, backed by unfair advantages and exceptional drive. We provide capital, operational expertise, and access to 100+ world-class startup operators. Our value is in the people on your cap table and the hands-on support—not just the checks. New York | $250K – $1M | 54 | Both | Active | ~2 wks | Req'd |
| 38 | ▶ Precursor Ventures Invest in people over product at the earliest stage of the entrepreneurial journey. Write the first institutional check for the most promising software and hardware companies. Focus on long-term relationships with founders. San Francisco | $50K – $500K | 54 | Both | Active | ~1 wk | Open |
| 39 | ▶ GFR Fund GFR Fund invests in pre-seed to Series A companies building emerging digitally-native communities in gaming, entertainment, and consumer tech. They seek founders who deeply understand community-building, whether they have a product with an existing community or are in early stages of building one. Strong focus on execution, founder-market fit, and capital efficiency. | $250K – $500K | 69 | Both | Active | ~2 wks | Open |
| 40 | ▶ Crush Ventures Back early-stage technology and brands that will shape pop culture — tools that help artists and brands find, engage, and monetize fans — using the Crush Music artist roster (Miley Cyrus, Green Day, Sia, Lorde, Weezer, Fall Out Boy) as live distribution and validation. New York | $250K – $5M | 34 | Both | Active | ~1 mo | Open |
| 41 | ▶ Yes VC We invest in category-defining companies at Pre-Seed and Seed stages founded by entrepreneurs with authentic passion. Focus on founders working in climate, food, healthcare, AI automation, and frontier technologies. Philosophy: when the world says No, go toward the Yes as hard as you can. | $30K – $1.5M | 46 | Both | Active | ~2 wks | Open |
| 42 | ▶ JAM Fund Back underestimated founders with something to prove who are disrupting large markets. Emphasizes geographic arbitrage in emerging markets (Africa, LATAM, Asia) where founder quality is exceptional but capital access is limited. Los Angeles | $500K – $20M | 58 | Leads | Active | ~2 wks | Open |
| 43 | ▶ Graham & Walker Reshape the Nasdaq by investing in venture capital's biggest blind spots. Back exceptional founders historically overlooked by traditional VC due to demographic factors or non-traditional backgrounds. Leverage proprietary Female Founders Alliance (5,000+ members) as deal flow engine to surface underestimated founders across multiple archetypes. Seattle | $250K – $1.5M | 31 | Leads | Active | ~1 wk | Open |
| 44 | ▶ Red Sea Ventures Radically simplify complex, regulated categories while delivering consumer-grade experiences. Back cult brand consumer companies with intense customer affinity built through innovative products and values-driven models. Focus on direct-to-consumer, personalization, and marketplace models across consumer, enterprise, and healthcare. New York | $500K – $10M | 31 | Both | Active | ~2 wks | Req'd |
| 45 | ▶ Quest Venture Partners We invest in early-stage companies with great ideas and exceptional people behind them. The best teams have passion, perseverance, and proven execution capability. We look for genuine market problems, cost-effective solutions, clear paths to monetization, and teams that will execute relentlessly. Menlo Park | $100K – $1.5M | 20 | Both | Active | ~1 mo | Req'd |
| 46 | ▶ Global Founders Capital Global early-stage investor backing technical founders building category-defining ventures with global ambition. We believe exceptional founders can emerge from anywhere, and we provide operational support through a network of 16 global offices to help them scale across multiple continents from day zero. Berlin | $1M – $3M | 30 | Leads | Active | ~2 wks | Open |
| 47 | ▶ Habitat Partners Habitat Partners backs early-stage companies where exceptional brand equity meets strong business fundamentals. Born from Red Antler's brand expertise, the firm asks: 'Why does this company need to exist in the world, and what emotional resonance does it create?' They invest in consumer brands (CPG, beauty, food/beverage) and B2B software tools serving the startup and retail ecosystem, leveraging Red Antler's branding platform as a key value-add for portfolio companies. Brooklyn | $250K – $750K | 54 | Follows | Active | ~1 wk | Open |
| 48 | ▶ irrvrntVC Exceptional early-stage founders deserve capital and operational support from inception. DTC and eCommerce enablement represent sustainable, defensible markets with significant TAM expansion. The best risk/reward is in pre-seed and seed when most institutional capital is inactive. New York | $300K – $500K | 29 | Leads | Active | ~2 wks | Open |
| 49 | ▶ v1.vc Patient, long-term capital partners to the most ambitious founders. Help founders navigate from v1 (seed) to s-1 (Series A+). We believe the best companies are built by ambitious founders who need patient capital, operational expertise, and partnership from experienced operators. Boulder, CO | $500K – $3M | 28 | Leads | Active | ~1 mo | Open |
| 50 | ▶ Baseline Ventures Back exceptional entrepreneurs with high-conviction checks, provide rapid decision-making turnaround, and offer operational partnership. One-person decision-making enables speed and founder alignment. Jackson, Wyoming | $100K – $1M | 27 | Leads | Active | ~1 wk | Open |
| 51 | ▶ Shine Capital Shine partners with creative, convincing, relentless entrepreneurs to build iconic businesses. They are lateralists - using non-linear logic to identify innovation at the intersections of technology, markets, and culture. The firm invests thematically in areas shaped by four trends: Great Expectations (demand for quality), Merging Digital/Physical (computing power), Reimagining Security (infrastructure/identity), and Reestablishing Meaning (community/belonging). New York | $1M – $10M | 49 | Leads | Active | ~2 wks | Req'd |
| 52 | ▶ Harlem Capital Partners The world is missing out on innovative companies by not investing more heavily in women and diverse entrepreneurs. We back the next generation of winners - founders with unreasonable standards, relentless conviction, and the drive to build generational companies. We're committed to changing the face of entrepreneurship and creating generational wealth for people of color and women. New York | $1M – $2.5M | 17 | Leads | Active | ~2 wks | Open |
| 53 | ▶ GGV Capital Back notable founders with global ambitions using technology to transform industries. We partner with exceptional teams to scale from seed through IPO, providing capital, operational expertise, and network access. Menlo Park | $1M – $15M | 35 | Both | Active | ~2 wks | Open |
| 54 | ▶ Lakehouse Ventures We back founders who are innovating the products, services and software in our everyday lives. We believe that the entrepreneurs who have intimately felt the problem they are solving will create the things consumers want the most. Brooklyn | $250K – $2M | 34 | Leads | Active | ~2 wks | Req'd |
| 55 | ▶ Adapt Ventures Back electric founders with an uncontrollable passion for creating disruptive companies. Invest globally, particularly strong in US and Latin America. Combine capital with operational support through venture studio model, helping build groundbreaking companies from inception through scale. New York | $250K – $350K | 66 | Both | Active | ~2 wks | Open |
| 56 | ▶ Hinge Capital Backing the brave & curious, leaning into the [non]obvious ideas that edit entire industries or create new categories. We put our time, energy and capital behind courageous founders solving hard technological problems. Platform-driven approach combining capital with operational support. | $250K – $3M | 47 | Leads | Between | — | — |
| 57 | ▶ Gold House Ventures We invest in industry-shifting startups led by best-in-class multicultural founders. We partner with the next generation of Asian Pacific operators turned founders and welcome investors advancing culture and heritage through an affinity-based, returns-driven model. Los Angeles | $100K – $1M | 33 | Both | Active | ~2 wks | Req'd |
| 58 | ▶ Solid Bond Operator-led pre-seed VC for UK B2B SaaS and tech-enabled startups. Steve Caunce (ex-CEO AO.com, floated at $1.5B) and Shaz Sulaman invest before product or revenue model is defined, backing founder potential and fit over sector. Support is hands-on: sales strategy, financial forecasting, and GTM guidance from operators who have built and scaled real businesses. Manchester, UK | $60K – $1.3M | 15 | Leads | Active | ~2 wks | Open |
| 59 | ▶ Hannah Grey Investing in customer-obsessed founders redefining everyday experiences. We back founders at the earliest stage (pre-product/pre-revenue) with conviction, capital, and deep operational support including marketing, customer acquisition, and technology infrastructure. New York | $350K – $1M | 41 | Leads | Active | ~1 wk | Req'd |
| 60 | ▶ Formation Formation invests at the 'Formation Stage' — before formal company creation, when founders are still discovering the idea and building conviction. They prioritize long-term relationships (10+ year journeys) over transactional investments, and reject the financialization of early-stage VC. First check in, not just another check in the round. New York | $250K – $2M | 22 | Leads | Active | ~2 wks | Open |
| 61 | ▶ Kalaari Capital Empowering visionary entrepreneurs to build unique solutions that reshape how Indians live, work, consume, and transact. Kalaari backs potential over pedigree — first-time founders welcome — focusing on tech-driven Indian market opportunities from Pre-Seed through Series A. Bengaluru, India | $500K – $5M | 40 | Leads | Active | ~1 mo | Open |
| 62 | ▶ Signia Venture Partners Partner with passionate entrepreneurs building companies that change the way we live, work, play, or learn. We're operator-first investors who provide capital, strategic guidance, and operational mentorship alongside network and investor connections. Redwood City, California | $500K – $3M | 40 | Leads | Active | ~2 wks | Req'd |
| 63 | ▶ Cosmic Venture Partners Early-stage, operator-led firm investing in next-generation consumer platforms, products, and services. We combine fintech, entertainment, and Wall Street expertise to provide hands-on operational support beyond capital. Austin | $100K – $5M | 30 | Both | Active | ~2 wks | Req'd |
| 64 | ▶ Gobi Partners Bespoke Capital for Enduring Impact. Gobi invests where capital alone is insufficient — requiring deep local relationships, sustained engagement, and informed judgment across Asia's diverse and complex markets. They focus on technology companies solving structural inefficiencies across underserved Asian markets, from fintech to deep tech to sustainable infrastructure. Kuala Lumpur | $1M – $50M | 37 | Leads | Active | — | — |
| 65 | ▶ Align Brands and technologies reshaping culture. Align invests in early-stage consumer brands with strong brand equity and unit economics, and in frontier technologies (AI/robotics, clean energy, defense) transforming how people live and work. First-check conviction investor with meaningful follow-on capital and co-investment access. Miami | $500K – $10M | 20 | Leads | Active | ~2 mo | Open |
| 66 | ▶ Kindred Ventures Kindred backs visionary and relentless founders building the future using technology and science at the earliest stages, often helping form companies before they exist. With Kindred Ventures IV and Kindred Selector II, the firm is emphasizing the novel intelligence frontier: AGI-capable models and harnesses that extend human capabilities, new AI-native consumer and enterprise experiences, physical AI, compute, infrastructure, energy, science, outer space, and inner space. San Francisco | $500K – $5M | 54 | Leads | Active | ~2 wks | Req'd |
| 67 | ▶ Inspired Capital Partners Venture capital is the most powerful economic engine the world has ever seen. We back audacious founders solving humanity's hardest challenges through category-creating innovations. We embrace big risks and reject short-termism, committing to 15+ year partnerships with founders who have long-term vision and relentless determination. New York | $500K – $20M | 62 | Leads | Active | ~2 mo | Req'd |
| 68 | ▶ Break Trail Ventures Partner with entrepreneurs breaking trail in their industry, putting customers first and solving meaningful problems. Focus on founder-led, mission-driven companies combining customer-centric products with operational excellence. Strong emphasis on consumer products, lifestyle brands, and tech-enabled enterprises. Columbus | $500K – $5M | 19 | Leads | Active | ~2 wks | Open |
| 69 | ▶ Primary Venture Partners Back founders building things the world hasn't seen yet, at the moment before the crowd believes. Combine capital with extraordinary operational support through largest Portfolio Impact team at any NYC seed investor. Focus on technical founders solving real problems with clear product-market fit signals. New York | $100K – $5M | 19 | Leads | Active | ~2 wks | Req'd |
| 70 | ▶ Base Ventures Turning access into opportunity for founders, investors, and disruptive ideas by backing culturally resonant tech companies and founders who don't fit traditional Silicon Valley mold. Emphasis on showing up right way for founders, making bold bets, and committing fully from first check. Oakland | $250K – $3M | 34 | Leads | Active | ~2 wks | Req'd |
| 71 | ▶ Unpopular Ventures Invest in the smartest people, regardless of what they're building, especially if the idea sounds bad in the beginning. Focus on exceptional founders in overlooked markets and non-consensus businesses. Optimize for founder quality over sector fit. San Francisco | $25K – $1M | 41 | Leads | Active | ~1 wk | Open |
| 72 | ▶ Phirst Market Ventures Investing in women of color entrepreneurs transforms families, communities, and the economy. We are the first institutional capital in, providing integrated support including capital, mentorship, and connections. Philadelphia | $10K – $250K | 11 | Follows | Active | ~2 wks | Open |
| 73 | ▶ First Check Ventures The best founders solving real problems exist everywhere, not just Silicon Valley. We back capital-efficient teams building in overlooked emerging markets with grit, clarity, and execution focus. Our first institutional check can mean the difference between a founder raising at all. San Juan | $100K – $1M | 17 | Leads | Active | ~1 wk | Open |
| 74 | ▶ Ganas Ventures Invest in community-driven founders with bold ideas, diverse perspectives, and relentless determination ('ganas') building the future across US and Latin America. Target underestimated founders bringing cultural authenticity and inclusive leadership. United States | $100K – $100K | 17 | Both | Active | ~1 wk | Open |
| 75 | ▶ Riverpark Ventures Disruptive businesses that eliminate intermediaries and compress value chains. We invest in entrepreneurs backed by entrepreneurs who understand the unique challenges of building. We look for innovative thinkers with proven track records and tremendous dedication, in large markets addressing significant customer needs. New York | $500K – $25M | 23 | Leads | Active | ~2 wks | Req'd |
| 76 | ▶ XFactor Ventures Support ambitious founders with the 'X Factor' – the insight and drive to build billion-dollar companies. Particularly focused on female founders and mixed-gender teams who have been historically underrepresented in VC. New York | $125K – $150K | 30 | Follows | Active | ~1 wk | Open |
| 77 | ▶ SRB Ventures Stage and sector-agnostic fund backing exceptional founders with clear vision and execution ability. Leverages Sahil's 800,000+ newsletter audience, direct founder relationships, and proprietary post-investment support to accelerate high-growth startups. San Diego | $25K – $1M | 10 | Both | Active | ~2 wks | Open |
| 78 | ▶ Andreessen Horowitz Backing the builders of the next layer of computing across AI infrastructure, defense, biotech, and American dynamism. Former 'Software is Eating the World' thesis evolved to 'AI is Eating Software'. Partners with technical founders building foundation models, cloud systems, and infrastructure for the AI era. Menlo Park | $1M – $200M | 48 | Both | Active | ~2 wks | Open |
| 79 | ▶ Wonder Ventures Invest in Southern California's best founders earlier than anyone else. No idea is too early. We fund companies earlier than most VCs, providing not just capital but hands-on support and operational expertise. Our founder-first philosophy and No Ghosting Rule ensure responsive, engaged partnerships. Santa Monica | $250K – $2M | 47 | Leads | Active | ~1 wk | Req'd |
| 80 | ▶ Bling Capital The hardest thing in seed is finding product-market fit. We help you find it. If you already have product-market fit, we will help you scale. We partner with exceptionally ambitious founders for the long run and provide capital combined with operational expertise through our 100+ member Product Council. San Francisco | $500K – $3M | 33 | Leads | Active | ~2 mo | Open |
| 81 | ▶ UpHonest Capital We invest in the most promising entrepreneurs building the fastest-growing early-stage startups. We provide cross-border access by connecting founders to resources and networks across the world's most valuable and influential VC markets. Palo Alto | $50K – $1M | 26 | Follows | Active | ~1 mo | Open |
| 82 | ▶ Marketplace Capital Marketplaces are the quintessential internet business model, creating the largest venture outcomes when they work. We believe marketplaces represent the winning business model across virtually every sector. When marketplaces unlock entirely new supply or enable connections that couldn't previously exist, they create enormous value. Our community of 2,800+ marketplace founders, combined with our operating expertise, positions us uniquely to spot breakout marketplaces early and help them scale. | $100K – $250K | 14 | Follows | Active | ~2 wks | Req'd |
| 83 | ▶ F4 Fund We back the relentless - founders with exceptional drive, clear vision, and proven execution ability building ambitious category-defining companies. | $100K – $500K | 32 | Leads | Active | ~1 wk | Req'd |
| 84 | ▶ Y Combinator Identify founders with the determination and resourcefulness to build world-changing companies. We believe exceptional founders can come from any background and at any stage of development. Our mission is to help founders be dramatically better shaped in 3 months than when they arrived. Mountain View | $500K – $500K | 25 | Leads | Active | ~2 wks | Open |
| 85 | ▶ Pear VC Exceptional founders backed at pre-seed and seed with both capital and hands-on operational support—talent, GTM, fundraising—build the most enduring companies. Pear is founder-first: founders-and-operators turned investors who have been in founders' shoes. Menlo Park | $250K – $6M | 43 | Leads | Active | ~1 mo | Open |
| 86 | ▶ Brickyard Extraordinary founders execute faster when isolated from distractions and provided intensive on-site support. We seek junkyard dogs with high agency, non-obvious vision, delusional optimism, and execution discipline. Category matters far less than founder quality. Chattanooga, TN | $100K – $500K | 52 | Both | Active | ~2 wks | Open |
| 87 | ▶ Female Founders Fund Female founders build exceptional companies that outperform their male peers. We invest in category-defining female leaders with strong points of view who are reshaping their markets, backed by community and supported by a visible ecosystem. New York | $250K – $2M | 28 | Both | Active | ~2 wks | Req'd |
| 88 | ▶ Sweet Capital Early-stage consumer technology — mobile, social, marketplaces, media, consumer health, and consumer fintech. Built by King.com founders to back ambitious consumer-native teams with engagement DNA. London | $250K – $2M | 12 | Both | Active | ~1 mo | Open |
| 89 | ▶ Entrepreneurs Roundtable Accelerator (ERA) NYC has tremendous entrepreneurial talent but lacked a structured environment for early-stage founders. ERA provides capital, intense mentorship, and network access to help founders build market-leading companies. Every sector deserves innovation. New York | $150K – $150K | 39 | Leads | Active | ~2 mo | Open |
| 90 | ▶ FirstMark We back disruptive founders building category-defining companies. Our approach is founder-first, long-term, and deeply operational. We take the longest view in the room, operate with excellence and integrity, stay curious at the bleeding edge, and invest heavily in building community. New York | $250K – $10M | 32 | Leads | Active | ~2 wks | Req'd |
| 91 | ▶ Origins Fund Origins backs legendary consumer founders with an unfair advantage from pre-seed to series A. We combine venture capital with the power of celebrity and athlete influence, providing not just capital but access to 160M+ social media followers through our limited partners for user acquisition and brand amplification. New York | $100K – $500K | 21 | Leads | Active | ~2 wks | Req'd |
| 92 | ▶ Overlooked Ventures Overlooked Ventures invests in early-stage companies founded by historically overlooked and underrepresented founders (women, Black founders, immigrant founders, and other marginalized communities). The fund believes that diverse founding teams drive superior business outcomes and higher returns, yet systemic barriers prevent these founders from accessing capital at the same rates as privileged founders. We invest capital, provide operational support, and open our network to help overlooked founders succeed. Columbus | $150K – $250K | 7 | Follows | Active | ~2 wks | Open |
| 93 | ▶ Ranchos Ventures Co-founds, funds, and scales cash-flowing businesses into category-defining franchise brands. Believes franchising is one of the most underleveraged models to grow a brand while distributing wealth to partners and stakeholders. $5M Fund I filed with SEC Nov 2025, pre-deployment. Reston, VA | $25K – $250K | 1 | Leads | 1mo | — | Open |
| 94 | ▶ STRUC Ventures The next generation of consumer brands won't scale through paid acquisition — they'll scale through culture, community, and creators. STRUC Ventures backs founders achieving 'Behavior Market Fit [BMF]™': habitual user behavior driven by community and culture rather than paid media. Los Angeles | $50K – $250K | 1 | — | Active | ~1 mo | Open |
| 95 | ▶ Rainfall Ventures We invest in world-class founders solving significant problems. We prioritize founder quality, founder-problem fit, and values-aligned partnerships. We help exceptional founders become category leaders early, before they become obvious trends. Los Angeles | $500K – $5M | 41 | Leads | Active | ~2 wks | Req'd |
| 96 | ▶ White Star Capital Technology companies are becoming intertwined with the global economy more so than ever before. The most compelling founders build businesses through a broader world view. White Star Capital backs globally ambitious entrepreneurs at Series A, B, and Seed stages across North America, Europe, and Asia, helping them scale internationally through deep local presence on three continents. London | $1M – $25M | 41 | Leads | Active | ~1 mo | Open |
| 97 | ▶ Cake Ventures We invest in founders with global ambitions creating products that meet tomorrow's internet users' needs through demographic change. Focus on aging & longevity, spending power of women, and the new majority (majority-minority shift). San Francisco | $200K – $750K | 20 | Both | Active | ~2 wks | Open |
| 98 | ▶ Force Ventures At the earliest stages, team > market > product > idea. Great founders find their way into large markets. Focus on unit economics and value capture alongside value creation. Strong emphasis on B2B managed marketplaces and India-first consumer/enterprise plays. Bengaluru, India | $50K – $2M | 25 | Follows | Active | ~1 mo | Open |
| 99 | ▶ Coatue The best investment opportunities emerge at the intersection of innovation and scale. We invest across the full lifecycle from seed to public markets, focusing on technology companies that will transform sectors globally with particular conviction in AI-enabled platforms and infrastructure. New York | $1M – $100M | 30 | Both | Active | ~2 wks | Open |
| 100 | ▶ Graph Ventures Back founders from day one with founder-focused support across fundraising, growth, product, and international expansion. We believe diverse founding teams and global thinking drive exceptional returns. San Francisco | $5K – $5M | 29 | Both | Active | ~2 wks | Open |
| 101 | ▶ Lightbank Lightbank invests in disruptive technology companies led by great founders in dynamic markets with world-class products. The firm believes exceptional founders and opportunities exist everywhere, especially in overlooked geographies like the Midwest. We partner with early-stage founders and provide operator-heavy support beyond capital. Chicago | $500K – $5M | 24 | Leads | Active | ~2 wks | Open |
| 102 | ▶ Debut Capital Early-stage venture capital for IT and Biotech companies in Colorado Front Range and Mid-Atlantic. Focus on experienced founding teams solving important problems with potential for significant financial returns. Patient capital approach with operational support and deep regional networks. New York | $500K – $5M | 48 | Leads | Active | ~2 wks | Req'd |
| 103 | ▶ Black Star Fund Best-in-class Black-led, high-growth companies represent a new asset class producing outsized returns. Black founders and their companies, historically overlooked and undercapitalized, represent a watershed investment opportunity. Sacramento | $50K – $1M | 14 | Leads | Between | ~1 mo | Req'd |
| 104 | ▶ L'ATTITUDE Ventures Latino founders represent an underserved but exceptionally talented segment of the entrepreneurial ecosystem. We invest in visionary founders who combine bold ideas with execution excellence to build scalable, high-impact businesses that create both economic and social value. We believe institutional capital paired with strategic partnership from Fortune 100 executives and operating experts can unlock the full potential of Latino-led innovation. San Diego | $500K – $3M | 37 | Leads | Active | ~2 mo | Req'd |
| 105 | ▶ ANIM Fund Support visionary founders from underrepresented backgrounds building transformative solutions across global markets. Break barriers of proximity and access to capital through Google for Startups integration and proprietary DEI-focused investment criteria. Invest from inception through Series A, with particular focus on emerging markets and frontier geographies overlooked by traditional venture capital. London | $100K – $1M | 6 | Follows | Active | ~2 wks | Open |
| 106 | ▶ Vast Ventures We invest in companies organized around five concrete objectives: improving worldwide health and happiness, promoting resource sustainability, increasing human potential and productivity, increasing knowledge/empathy/connectedness, and disrupting industries that resist these goals. We operate as both investors and company-builders, providing operational expertise and hands-on support far beyond capital. New York | $250K – $3M | 26 | Leads | Active | ~2 wks | Req'd |
| 107 | ▶ LOI Venture Back the brightest early-stage founders under 30. We provide capital, mentorship, and network access to accelerate ambitious young entrepreneurs who graduate from our League of Innovators program or demonstrate exceptional founder quality. Vancouver | $100K – $1M | 35 | Leads | Active | ~2 wks | Open |
| 108 | ▶ Overkill VenturesRiga, Latvia | $40K – $250K | 4 | — | 2mo | — | — |
| 109 | ▶ Backstage Capital Underestimated founders are systematically mispriced assets that create alpha rather than requiring concessionary returns. We invest in the very best founders who identify as women, people of color, or LGBTQ, treating capital allocation as activism. Los Angeles | $50K – $500K | 30 | Follows | Active | ~2 wks | Open |
| 110 | ▶ Expansion Venture Capital Entrepreneurs, not VCs, build great companies. We invest early in great & passionate entrepreneurs and serve as long-term partners. Available 24/7 to help founders with mentorship, product-market fit, fundraising, business development, customer acquisition, talent sourcing, and strategic partnerships. New York | $250K – $1M | 30 | Leads | Active | ~1 wk | Open |
| 111 | ▶ Expa We build category-defining companies through a combination of design, product, operations, and capital. We identify market gaps, pair brilliant founders with Expa's studio resources, and help them build companies that reshape entire industries. San Francisco | $500K – $5M | 60 | Leads | Active | ~1 wk | Open |
| 112 | ▶ Founder Collective We invest at the earliest stages and partner with exceptional entrepreneurs from idea to IPO. We stay small by design to remain aligned with founders. We're sector-agnostic, conviction-driven, capital-efficient, and believe in founder/market fit and intrinsic value over hype. Boston | $250K – $3M | 29 | Leads | Active | ~2 wks | Open |
| 113 | ▶ Goodwater Capital Consumer technology has the power to measurably improve billions of lives across the globe. We invest in exceptional entrepreneurs building digital utilities that provide better access to housing, healthcare, food, financial services, transportation, education, and entertainment globally. Burlingame, California | $5M – $50M | 29 | Leads | Active | ~1 mo | Req'd |
| 114 | ▶ Strong Ventures Back resilient founders building category-defining companies. Leverage Korea's cultural wave for global expansion. When others say 'no', we find the 'yes'. Los Angeles | $500K – $5M | 33 | Both | Active | ~2 wks | Open |
| 115 | ▶ 500 Global Global venture capital that invests where talent is abundant but capital and opportunity are not. 500 Global backs technology founders with global ambitions across underinvested, fast-growing markets using Silicon Valley expertise combined with deep local knowledge. Core belief: The best founders and innovation emerge globally, not just Silicon Valley. San Francisco | $100K – $1M | 16 | Both | Active | ~2 wks | Open |
| 116 | ▶ Atomic By combining ideas, capital, and talent, we can scale entrepreneurship and build transformational companies. We source 800+ ideas internally, recruit co-founders, and provide day-one operational support in design, engineering, finance, and recruiting. Miami | $300K – $10M | 19 | Leads | Active | ~1 wk | Open |
| 117 | ▶ Sixty8 Capital Venture capital systematically overlooks innovation from Black, Brown, women, LGBTQ+, and disabled founders. We back high-potential underrepresented founders in the Midwest and South, addressing the geographic and demographic gaps in traditional coastal VC. The talent is here—between the coasts—and deserves institutional capital and ecosystem support. Indianapolis | $250K – $500K | 8 | Leads | Active | ~1 mo | Req'd |
| 118 | ▶ Halogen Ventures The smartest place you can invest your capital is in women. We bet on early-stage female-founded and female-led companies creating groundbreaking consumer and B2B software technologies that solve meaningful problems in families, healthcare, childcare, education, climate, and sustainability. Santa Monica | $100K – $1M | 29 | Follows | Active | ~1 mo | Req'd |
| 119 | ▶ Mucker Capital Venture capital should be accessible to exceptional entrepreneurs anywhere. Great companies can be built outside Silicon Valley with the right capital, operational expertise, and network support. Santa Monica | $100K – $15M | 21 | Leads | Active | ~2 mo | Open |
| 120 | ▶ Tiger Global Management Leading global companies that leverage technological innovation across public and private markets. Proven founders (especially ex-Googlers, AWS, Stripe) with large TAMs (billions+), product-led growth, and global ambitions. Conviction-based investing post-2022 correction emphasizing quality over quantity. New York | $1M – $100M | 21 | Leads | Active | ~1 wk | Req'd |
| 121 | ▶ Crossbeam Venture Partners We are a stage-agnostic venture capital firm investing in exceptional founders building the companies that shape our world. New York | $500K – $3M | 20 | Both | Active | ~2 wks | Open |
| 122 | ▶ Kaedan Capital Entrepreneur-centric private investment firm backing Israeli-related seed to early-stage ventures across diverse technology areas. Patient partners who allow founders to build global tech companies at their own pace. Tel Aviv | $250K – $1.5M | 21 | — | Active | ~1 mo | Open |
| 123 | ▶ Rule30 Rule30 uses a fully algorithmic decision engine to identify outlier founders at pre-seed and seed stages across Europe and North America. The fund removes human bias by analyzing founder experience, educational background, network evolution, and career trajectory — excluding names and photos. The algorithm ranks founders into top 10%, 3%, and 0.1% tiers. An index-style strategy of 75-85 bets targets ≥3x minimum returns with 97.5% confidence. London | $100K – $300K | 21 | Follows | Active | ~1 wk | Open |
| 124 | ▶ Gaingels Equity of access and representation in venture capital delivers positive returns. Diverse and underrepresented (including LGBTQ+) leaders of high-growth companies deserve capital access. When these founders succeed, they influence ecosystems and open doors for historically excluded groups. New York | $200K – $500K | 29 | Follows | Active | ~2 wks | Open |
| 125 | ▶ MaC Venture Capital MaC backs visionary founders building category-defining companies with deep understanding of cultural shifts, technological advancements, and emerging market trends. Founders must demonstrate authentic insight into why their problem needs solving now, combined with ability to see how the world is changing. Particular focus on founders paying attention to shifts others might miss. | $500K – $2M | 19 | Leads | Active | ~2 wks | Req'd |
| 126 | ▶ Tundra Ventures We invest in preseed founders with unique insight into untapped markets across three pillars: Wealth, Health, and Resilience. We prioritize BIPOC, women, non-binary, and LGBTQ+ founders solving problems for overlooked end users, bringing accelerator-style guidance and critical network access alongside capital. Minneapolis | $100K – $500K | 13 | Leads | Active | — | Open |
| 127 | ▶ Evolution Venture Capital Partners Culture-Tech companies that disrupt and define how we live, work, play, and interact with the world every day. We invest in passionate founders building transformative products that change cultural behaviors. New York | $500K – $6M | 28 | Leads | Active | ~1 wk | Open |
| 128 | ▶ Flucas Ventures Democratize access to venture capital by building large syndicates of non-traditional LPs. Invest across all stages, sectors, and geographies based on founder quality and market conviction, not category restrictions. Enable 2,000+ diverse co-investors to participate alongside marquee firms like Sequoia and Andreessen Horowitz while maintaining founder-friendly economics. Miami | $250K – $5M | 17 | Follows | Active | ~1 wk | Req'd |
| 129 | ▶ VU Venture Partners Invest in early-stage tech companies addressing world's largest market opportunities and solving humanity's biggest challenges. Leverage global distributed team to source, evaluate, and support transformational founders. San Francisco | $100K – $1M | 16 | Both | Active | ~2 mo | Open |
| 130 | ▶ TheoryForge Operator-led fund investing in ambitious founders building transformative AI applications. We partner with technical founders who understand AI/ML deeply and are solving real customer problems with capital efficiency. Great product is always the best marketing. | $200K – $500K | 38 | Both | Active | ~2 wks | Req'd |
| 131 | ▶ Hidden Capital High-conviction seed fund focused on alignment and partnership. Blake invests in technical founders building enduring companies across gaming, hardware, creator economy, and emerging tech. Core belief: VC is a service business where concentrated ownership creates genuine incentives for hands-on support. | $500K – $3M | 3 | Leads | Active | ~2 wks | Open |
| 132 | ▶ Made by Bread Great companies are built through boring magic — systematic, unglamorous work combining exceptional product design with operational excellence. We pair capital with hands-on product/design expertise and team-building support to help founders execute at venture scale. | $300K – $3M | 4 | Leads | Active | ~2 wks | Open |
Investors on this page also frequently invest in these sectors
What other stages do these firms also invest in?
What other sectors do these firms also invest in?
Firms that frequently co-invest with investors on this page
F4 Fund tracks 132 VC firms that actively invest in consumer apps & social + e-commerce & marketplaces at the Pre-Seed stage. These firms are ranked using a composite score that weighs data completeness (30%), portfolio depth (30%), investment recency (25%), and stage alignment (15%).
Based on F4's analysis, the median check size for pre-seed consumer apps & social + e-commerce & marketplaces investors is $1.6M – $1.6M, with a full range from $5K – $200M. The distribution breaks down as: 28 firms in the <$500K range, 27 firms in the $500K-$1M range, 27 firms in the $1M-$2M range, 26 firms in the $2M-$5M range, 12 firms in the $5M-$10M range, 12 firms in the $10M+ range.
Among the 132 firms tracked, 84% lead or co-lead rounds, and 14% typically follow. Founders seeking a lead investor should filter for firms marked "Leads" or "Both" in the rankings table above. Lead investors typically set deal terms and anchor the round.
The best pre-seed consumer apps & social + e-commerce & marketplaces investors combine domain expertise with an active portfolio in the space. Among these firms, 31% prefer warm introductions, and the average firm has 32 portfolio companies. Look for firms whose check size matches your raise, whose stage preference aligns with yours, and who have a track record of supporting companies in your sector through multiple growth phases.
Firm profiles are continuously updated through F4's research pipeline, which combines LLM-powered web research, portfolio analysis, and transcript extraction. The ranking data refreshes every 12 hours. Editorial analysis is reviewed weekly. Individual firm profiles are re-researched on a 30-day cycle or when new information surfaces.